Market-making Data Integration Product in the Cloud for PRAS (Performance, Risk, Attribution Systems) from IKINDI, the FinTech Intelligent Investment Data Management & Data Integration Product Leader.
Online, June 19, 2016 (Newswire.com) - "IKINDI's PRAS data integration product provides scalable operational automation in the cloud, reducing operational risk and costs and freeing up resources for Asset Management's high value initiatives," says IKINDI CEO Fouad Habboub.
"Most of today's PRA systems' such as Barclays POINT have data integration solutions that were built internally. They were purpose-built to meet specific requirements at a point in time. It made sense at the time. Vendor solutions in this space did not exist. Until now," Habboub explains.
"Business is dynamic. Requirements change as new instrument types are purchased, new funds are launched, new strategies are developed, and unplanned acquisitions & divestments occur. The case for Buy vs. Build couldn't be stronger," says Habboub.
In this market-making thrust, Habboub announces a four-thronged strategy.
1) Organizationally setup a product team focused on creating out-of-the-box products to support multiple PRA systems (e.g., Bloomberg's PORT, BlackRock's Aladdin, FactSet) where the client can have the option to select their specific PRAS data integration product.
2) Launch a product roadmap & timeline.
3) Educate the market on the benefits of Buy vs. Build.
4) Focus marketing and sales efforts on this new, first-to-market product offering.
To that end, IKINDI has retained the services of Revenue Architects to steer marketing strategy, delivery and management. The Boston-based Revenue Growth Consulting Agency specializes in integrated marketing solutions for B2B, Financial Services and Technology companies. "IKINDI is in a unique position to help asset management firms with automated complex data management solutions. We are pleased to be helping IKINDI accelerate revenue growth." says Revenue Architects CEO, John C. Stone
About IKINDI
IKINDI Inc. is a FinTech leader in enterprise investment data management and data integration products in the cloud. The IKINDI KTier™ provides an innovative two-way, rules-based data hub that is organized around centralized operational 'command & control' processes. It is agnostic to investment product type, system, data source and vendor thus 'turning the verticals' so a streamlined, automated approach can be scaled for enterprise-wide data integration and data management functionality. This includes key alternative strategies such as Real Estate investments.
Secure, scalable, affordable, fast and reliable it empowers clients and vendors alike to complete painful operational change such as new system deployment, integration of acquired business operations, migration of services such as middle office outsourcing, replacement of key systems due to be sunset (such as Barclays POINT for Fixed Income clients), and providing a framework for data-validated enterprise reporting. The IKINDI KTier™ serves institutional and retail investment management firms, retirement plan providers and banks to streamline and optimize their day-to-day business flows on a continuous, changing basis.
About Revenue Architects
Revenue Architects delivers project and retainer services for growth-focused businesses with an emphasis on B2B Tech, Solutions and Services, Financial Services and Health & Life Sciences sectors. Revenue Architects helps clients define and build a "revenue architecture" that aligns the front office with the business model and executes integrated campaigns and programs to build awareness, generate leads, acquire customers and expand relationships.
Areas of expertise span marketing and sales, including: revenue strategy, inbound marketing, complex sales, selling professional services, 'RevTech', marketing automation, CRM, search marketing, content marketing, blogging, social media marketing, advertising, website design and development, marketplaces, channel strategies, campaign design and integration, sales execution, account-based marketing.
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